ITE HONG KONG - Trade WebSite
ITE HONG KONG     12-15/6/2025, HKCEC
12-15/6/2025, HKCEC
 
     
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ORGANIZER

TRADE WEBSITE

ITE – KEY FEATURES & STATISTICS

Quality recovery also in 2024 with highly international exhibitors and regional buyers and trade visitors (BTV); and public visitors mainly Premium FIT! 

Highly International Exhibitors 

  • Total Exhibitors: 515 (87% from outside Hong Kong)
  • Countries and regions: 68 (44 from Asia, 13 from Europe and the Americas, 9 from Africa and the Middle East, 2 from Oceania)
  • Official pavilions: Major Asian destinations including China, Hong Kong, Japan, Macau, South Korea, and Taiwan.

Around Half Travel Agents & Highly Regional BTVs:

  • Growth in Attendees: 18.4% increase in 2024 compared to 2023 & 72% from Greater Bay Area;
  • Geographic Breakdown: 46% from outside Hong Kong; 28% from Mainland China; 18% from other Asia
  • Audience Composition: 45% travel agencies, 28% MICE/corporate, 27% other tourism sectors.

Premium FIT to spend more on Outbound

  • 2024 public survey drew 3740 online replies
  • Travel Spending: 59.4% plan to increase spending; 35.5% will maintain current spending.
  • Travel Plans: 16.6% plan to travel outside Asia in the second half of 2024; only 2.4% have no travel plans; 39.5% plan three or more trips.

Held in 4 days were Business Matching, Industry Forum, Networking with KOLs, and some 100 seminars etc.