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ITE & MICE 2017 SHOW REPORT
15-18 / 6 / 2017
Hong Kong Convention & Exhibition Centre (Hall 1A-1E)

  1. Gross Exhibition Space (sqm).................................................................. 14000


  2. Total number of Exhibitors & co-exhibitors.......................................................... 645 (+6.8%)

  3. Exhibitors – by Geography
    Hong Kong 11.6%
    Abroad 88.4%


  4. No of Participating Countries & Regions............................................................... 56 (+12%)
  5. Europe 29%
    Asia 41%
    Africa & Middle East 16%
    Americas & Oceania 14%


  6. No of Trade / Corporate Visitor in trade days (15 – 16 Jun)................................ 12312 (+1.9%)
  7. (a) By Geography Numbers
    Hong Kong 8836 (71.8%)
    China 2302 (18.7%)
    Abroad 1174 (9.5%)

    (b) By Business Sectors Numbers
    Travel Agents / Tour Operators / OTA 6611 (53.7%)
    MICE / Corporate Visitors (Please refer to 4d for detail) 2265 (18.4%)
    Airlines / Land Transport / Hotel Accommodations 1539 (12.5%)
    Media 985 (8.0%)
    Other travel related industries 751 (6.1%)
    IT for travel (HRS, GDS, travel technology / portal) 161 (1.3%)

    (c) TRADE VISITORS: Interest in Destinations %
    Non-Asia Europe / Middle East / Africa 47.3%
    The America (US, Canada, S&C America) 28.7%
    Australia / New Zealand / S. Pacific 21.7%
    Asia Japan / S. Korea 45.1%
    South & South-East Asia 41.6%
    China 28.9%
    Taiwan 33.4%
    Macao 11.7%
    Central & West Asia 9.7%

    (d) MICE / Corporate visitors by Business Sectors %
    Professional Services includes Banking, Finance, Investment, Insurance, Legal Services, HR, Business services, etc 33.1%
    General Trading i.e. Construction, Transportation, Apparel / Gifts & Premiums, Electronics, etc 23.0%
    Training & Education 15.1%
    Exhibition Organizers, Event Planners 10.7%
    Association, Government & Public Organizations 9.5%
    Others 8.6%


  8. No. of Visitors in public days (17 – 18 Jun) ................................................................... 89750 (+2.2%)
  9. Education
    University or above 45.4%
    Post-secondary 24.1%
    Travel Format
    FIT / Private Tour 87%
    No. of Overnight Leisure Trips made in the past 12 months
    O time 2.2%
    1 – 2 times 41.6%
    3 – 5 times 43.8%
    6 times or above 11.9%
    Travel Spending in the coming 12 months
    Increase 46.0%
    Remain the same 27.5%
    Not Sure 22.5%
    Decrease 4.0%
    Destinations will be consider visiting (holiday) within the next two years
    East / NE Asia 60.5%
    Taiwan 38.1%
    South/ SE Asia 35.4%
    Mainland China 21.0%
    Macao 25.5%
    C. Asia / W. Asia 8.0%
    Europe 38.8%
    Australia, New Zealand, S. Pacific 30.8%
    The America (US, Canada, S&C America) 22.5%
    Middle East / Africa 9.0%


  10. TRADE & PUBLIC: Interest on Travel Themes / Travel Experience
  11. Themes Trade Public
    Adventure 29% 22%
    Cruise 28% 32%
    Honeymooning / Overseas Wedding 19% 9%
    Wellness / Medical Tourism 16% 7%
    Sport Tourism 20% 24%
    Travel Photography 19% 34%
    Eco-tourism / Wildlife Tour 27% 35%
    Family Holidays N/A
    (Question not included in trade survey)
    17%
    Shopping 47%
    In-depth, culture & history 31% 48%
    Food & Wine 38% 51%
    Driving Tour 33% 35%


  12. List of Participating Countries / Regions
  13. NOTES:
    a) Each of the above may include official pavilion, stand or only individual exhibitor;
    b) Some destinations may appear twice if there are separate official pavilions / stands.
    ARGENTINA CHINA GERMANY JAPAN MALAYSIA (Sabah) PERU TAIWAN
    ARMENIA CROATIA GUAM JORDAN MALDIVES PHILIPPINES THAILAND
    AUSTRALIA CROATIA(Zagreb) HONG KONG KAZAKHSTAN MAURITIUS ITALY TURKEY
    AUSTRIA (Vienna) EGYPT ICELAND KENYA MEXICO RUSSIA (Saint Petersburg) UNITED KINGDOM
    AZERBAIJAN ETHIOPIA INDIA KOREA MONGOLIA SINGAPORE USA
    BHUTAN FINLAND INDONESIA LAO MYANMAR SPAIN (Barcelona) VIETNAM
    CAMBODIA FRANCE IRAN MACAO PAKISTAN SRI LANKA NAMIBIA
    CANADA GEORGIA ISRAEL MALAYSIA (Penang) PALAU SWITZERLAND UNITED ARAB EMIRATES