Visiting Information - Public Visitor
ITE Hong Kong 2026 - The 40th International Travel Expo co-locating with the 21th MICE Travel Expo

TRADE DAY [Aged 18 or above]
11 Jun (Thu) 10:00 – 18:00 [Trade Only]
12 Jun (Fri) 10:00 – 13:59 [Trade Only]
12 Jun (Fri) 14:00 – 18:00 [Trade & Public]
PUBLC DAY (# refer to Notes below):
13 Jun (Sat) 10:00 – 19:00
14 Jun (Sun) 10:00 – 17:00


11 June (Thu): $70
12 June (Fri): $35
13 June (Sat): $25
14 June (Sun): $25
- No cash counter on site. Visitors can pay by e-payment directly at hall entrance.
- Ticketing counter close 30 minutes before daily closing time of the exhibition.
- Each ticket admits one person only. No re-entry.
- Free for children under 1.1 meters in height accompanied by an adult. Otherwise, same admission fee for children and adults.
- 'Senior Identity Card' (elderly Octopus and JoyYou Octopus card are not accepted) and/or 'Registration Card for Persons with Disabilities' holder can enjoy FREE admission before 12:00 noon on June 14 (Sunday) (that day ONLY).
Highlights
Great Shopping & Fun in ITE’s Public Days
In ITE2025 are over 60 exhibiting countries and regions, which include many niche destinations. around 1/3 are from outside Asia. Some 85% from outside Hong Kong, its 500 exhibitors include some 70 tourism boards from various destinations many hold official pavilion / stand.
BONANZA of Travel Fun for Public Visitors
In ITE on June 14 and 15 are specially designed and richly decorated official pavilions, photo booths, performances, cosplay dresses, demos, games and souvenirs inside the exhibition halls.
Targeting young parents, new Family Travel pavilion features activities like Kids' Cosplay Catwalk and onsite polling ; and ITE passport holders to visit scattered checkpoints etc.
Working with the NGO of VolTra, the Youth / Gen Z Travel Pavilion include a market with multiple stalls, whose owners developed products from idea or insight gained during holiday, which hopefully induce Gen Z to reimagine possibilities of travel.
Stay turned to ITE Hong Kong Facebook: ITEHK / Instagram: ite_hk for more.
ITE 2024 VIDEO