On outbound car rental during the Spring Festival Holiday this year, ZUZUCHE, a car rental portal in China, reported bookings it received 17 days before the Holiday up 50% over last year. In 2025, over 38,000 Chinese tourist visited South Africa.

Arrivals from China to UK is projected to reach 641,000 in 2026, which up 31% over the projected total of 2025. Some 463,000 Chinese tourists visited UK in 2024.

In 2025, arrivals from China to Japan totaled 9.10 million, up 30.3%, but tax free shopping by Chinese tourist dropped some 40% in last December and 12.7% for the whole year of 2025.

From China's Ministry of Culture & Tourism, in 2025, domestic travelers in Chinese Mainland totaled 6.522 billion, up 16.2%, and they spent RMB 6.30 trillion, up 9.5%.

Arrivals from China to Spain in the first 8 months of 2025 already exceeded 0.5 million, and their spending averaged EURO 2600 per person.

Arrivals from China to Malaysia in the first 8 months of 2025 totaled 3.28 million which about the total for whole year of 2024. The total for 2025 projected to rise above 5 million.

Chinese Mainland to South Korea in the first 11 months of 2025 totaled 5.09 million, up 18.4%, accounting for 29.2% of all foreign inbound into South Korea in the same period.

China Trading Desk, a digital marketing firm, project some 230,000 to 250,000 tourists from Chinese Mainland will visit South Korea in the Spring Festival Holiday this year, maximally up 52% over same period last year.

2.26 million overnight Chinese tourists visited Singapore in the first 11 months of 2025, which dropped 2.3% over last year.

Arrivals from China to Vietnam in 2025 totaled 5.30 million, up 41%, and accounting for 25% of all foreign inbound into the country.

Quoting Trip.com, media reported on Jan 26 the coming long Spring Festival Holiday boost outbound travel particularly for the long hauls. Destinations such as Thailand, Australia, Malaysia, Singapore, South Korea, Spain, New Zealand, USA and Indonesia are popular.

Arrivals from China to Vietnam in 2025 totaled 5.30 million, up 41.3%, and accounted for 25% of all foreign inbound into the country.

Quoting Flight Master on Jan 23, media reported of China’s international flights during the China’s Spring Festival travel rush in 2026, which run from Feb 2 to Mar 13 and total 40 days, at this moment some 50% concentrate on SE Asia.

In Ski Year 24/25, some 26.05 million skiers visited China’s ski resorts, up 12.90%; and on average each skier been in ski resorts 1.92 times.

In Ski Year 24/25 which run from May 1, 2024 to April 30, 2025, there were 748 operating ski resorts in China, up 4%; of which 66 indoor and 682 outdoor.

Arrivals from China to Japan totaled 0.56 million in November 2025, up 2.9%; and 8.77 million in the first 11 months of 2025, up 37.5%; but dropped by some 45% in December.

Arrivals from China to South Korea in the first 10 months of 2025 totaled 4.70 million, which already surpassed the total in 2024.

From Airport Authority, Hong Kong International Airport in 2025 handled 61 million passengers, up 15%; and some 394,700 flights, up 8.7% over 2024.

Overnight Chinese tourists to Switzerland during the 24 / 25 winter season stayed for some 0.34 million room-night, which projected to rise by 5% in the 25 / 26 season.

In the first 10 months of 2025, Chinese tourists stayed in Switzerland for around 1.07 million room-night, which up 5.3% over 2024 and back to around 64.1% of 2019.

On Jan 6, media reported for international flights by Chinese airlines in 2025 already back to over 90% pre-pandemic 2019 level, and carried 21.6% more passengers than the year before.

Trip.com data show that in the first 3 quarters of 2025, China’s domestic travelers totaled 5.0 billion, up 18%; and spending totaled RMB 4.85 trillion, up 11.5%.

Trip.com data show younger generations dominated China’s domestic travelers during the 2026 New Year’s Day Holiday. Specifically, Gen Z / Post-00s and Post-90s respectively account for 39% and 33%.

In the 2026 New Year’s Day Holiday which last for three days, China’s domestic travelers totaled 142 million who spent RMB 84.79 billion on traveling.

Hong Kong residents made 106.1 million departures in the first 11 months of 2025, which surpassed the total of 2024 by 1.33% and up 12.4% over same period last year.

Arrivals from Hong Kong to Japan in 2025 totaled 0.21 million in the month of November, and 2.23 million in the first 11 months.

Hong Kong Research Association survey found 34% respondents will take outbound holiday during Christmas, which up 9%; while those who will stay in the city down 7% to 54%.

Between Dec 8 and Dec 18, 2025 Hong Kong Research Association interviewed 1070 Hong Kong citizens aged 18 or above, and found 24% residents (up 2%) will increase and 30% (down 3%) will cut back on spending during Christmas.

In 2024, China (Mainland) had 64,616 travel agents, up 14.8% over 2023, which generated income totaling RMB565.7 billion and profit totaling RMB3.78 billion.

Facing uncertainties, survey found only 25% Hong Kong consumers will spend more on Eat-out, travel and entertainment in the X’mas shopping season; while 41% will tighten spending.

However, the Hong Kong Consumer survey also found 61% respondents concern about price hikes of daily necessities, and 60% concern about employment prospect. They can affect family finance in the coming 6 months.