ITE HONG KONG - Trade WebSite




Trade Visitors & Buyers Profile

Strictly for Travel trade and professionals, ITE’s two trade days require visitor to register for admission. Present are over 11000 regional Buyers & Trade visitors (+35% from abroad) to meet the nearly 700 international exhibitors (local 15%), and/or attend Concurrent Trade Forums, Travel and MICE seminars which total around 30.

The two largest sectors are Travel Agents/ Tour Operators/ OTA and MICE/ Corporate Visitors.
Visitors come from: Hong Kong (63%), Southern China (20%); other China (6%); other Asia (11%).

Their interests in global destinations are:

Interest in Destinations %
Non-Asia Europe 50.0%
Africa / Middle East 15.3%
The America (US, Canada, S&C America) 21.5%
Australia / New Zealand / S. Pacific 19.8%
Asia Japan / S. Korea 28.0%
South & South-East Asia 42.4%
China 36.4%
Taiwan 27.1%
Macao 13.3%
Central & West Asia 13.1%


MICE / Corporate visitors Interested in following Suppliers (Top 5) %
Hotel /Accommodation/ Venue 53.3%
Tourism Organizations / Government bodies 47.5%
Travel Agents / Tour Operators / Online Travel Agencies 47.4%
Attractions / Parks / Entertainment 38.0%
Transport Suppliers / Airlines / Airport Services / Car Rentals 32.4%

Our B2B Program – Onsite & Online

Business matching for quick-dating with Buyers, speaking opportunity in organizer’s seminars or our assistance to hold your own seminar and concurrent trade events! Or our pre- / post-show online seminars! Some are free and some optional.

Exhibitors can attend BM for quick dating with buyers.
Holding own seminar / workshop to promote destination
Purpose built room inside exhibition halls.
Online & Offline Package
ILEA HK Chapter&MIX -Asia’s Creative Meetings Magazine
The Business Case for Green Travel & Events
Hong Kong Commercial Daily
One Belt One Road Trade Forum (Tourism)